Frequently Asked Questions
Q Can the Markitecture process work to help re-launch or turn around a faltering brand?
A Yes, with minor modification, the same process has been used quite successfully for re-launching existing brands—giving them a“brand new lease on life” with BrandNew™.
Q How long does this process typically take?
A The scope of the project determines the timing. It can be as short as a few months, or six months to a year for a major engagement.
Q What types of companies should look to Markitecture for end-to-end innovation services?
A We’ve worked with companies from $25 million in sales to those in the Fortune Top Ten.
Q Is this limited to consumer products?
A No, it's not. We work with products and services for both business-to-consumer and business-to-business applications.
Q Do I need to sign-up for all the steps in the BrandNew™ process to work with Markitecture?
A While we have successfully taken many clients through all 10-steps, we also engage with clients who have specific marketing, strategy, innovation and research needs.
Q I'd like to find out how Markitecture can work with our company, where do I get more information?
A We'd be happy to talk with you about your new product plans. To schedule a presentation or to talk to one of our consultants about your particular challenges, please contact info@markitecture.com or call our offices at 203-855-9050 |
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