Events Future Trends Conference
The Future Trends conference provides visionary conversations, daring views and practical applications as the top business trends event in 2007. This conference represents four days of inspiration, ideas, and actions to help you understand the trends shaping our world. Javier Flaim and Luisa Uriarte presented the following workshop on November 11.
Capturing Innovation: 10 Steps for Creating Products and Services that Deliver on Met and Unmet Customer Needs
From Six Sigma to StageGate, many organizations instill processes to try to capture ideas from both within and externally to drive organic growth. We believe that success comes from creating a process that has one purpose in mind: finding the right target and developing core products and services that meet their needs – both met and unmet. The question becomes how. We will cover a simple 10-step process that any organization can easily implement that drives to this outcome. We will methodically work through this process and highlight innovation best practices through each of these 10-steps.
- Guidelines on how to promote an “innovation culture” at an organization
- Identify a repeatable, successful process for innovation development
- Suggest metrics to measure success over time
If you would like more information on this workshop and how Markitecture can help your products or services deliver on met and unmet customer needs please click here.
|
Archive of